Is the Booking platform more profitable than Airbnb?
Airbnb dominates in Tbilissi (60% of bookings), while Booking is more prevalent in tourist areas of Georgia (65% in Batumi). An optimized multi-platform strategy maximizes revenue by 15 to 20%.
Airbnb dominates in Tbilissi (60% of bookings), while Booking is more prevalent in tourist areas of Georgia (65% in Batumi). An optimized multi-platform strategy maximizes revenue by 15 to 20%.